Retailer Services

Develop. Educate. Reinvent. Sustain.

Head Full of Food helps asset owners derisk the failure of potential new, incoming or existing retailers.

The why is quite simple:

  • Early intervention helps ensure good potential retailers “find their feet” quickly
  • To create retail excellence
  • To support build retailer capability/ skills
  • To identify retailer growth prospects
  • To enhance an asset’s market position
  • To build a stronger relationship with retailers
New Retailers
Ready To Open Assistance

Ensure all elements contributing to successful opening are addressed
Retailer mentoring/ coaching throughout the pre opening stages

Menu & Product Range Review

Ensure demographic fit for trade area
Ensure optimum assortment with sufficient sales potential
Ensure appropriate price points for customers and operator margin

Design Review

Review of retailer designs before final approval
Review of operational functionality and all customer experience touchpoints
Eliminate costly mistakes or potential areas of under performance

Concept & Business Plan Review

During lease negotiations or after lease assigned
For new retailers or upon lease renewal
To ensure concept is robust enough to derisk failure
To identify elements to improve to guarantee success
To test proof the proposed financial model

Existing retailers
Design Review

Review of retailer designs before final approval
Review of operational functionality and all customer experience touchpoints
Eliminate costly mistakes or potential areas of under performance

Omni Channel Benchmarking

To ensure that retailers understand their target market and develop a suitable menu and pricing strategy
To ensure that retailers are using all potential sales channels relevant to their circumstances to generate meaningful revenue targets
To ensure that achieving the correct balance across the respective channels is profitable with margin implications well understood

Retailer Development

Group trainings sessions on industry related topics
Customised sessions for specific asset opportunities or challenges
Delivered in person or remotely

Remote Retailer Analysis

A budget solution for remote locations and smaller assets
Simple process and easy to follow brief to gather and submit required material is provided for asset teams
Recommendations are provided and meetings to review with team and retailer organised via Zoom, Teams or equivalent
Two follow up sessions with the retailer to oversee the action plan are provided

Premium – CX + Financial Analysis

Standard plus analysis of retailer financials – sales, margin and benchmarking to identify areas to improve

Standard – CX Analysis

Underperforming tenancy requesting rent abatement
Naïve operator or tenant requires reinvention
Dissection of all elements of the current customer experience/ retailer delivery
Identifying areas of improvement in report & action plan